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Novelty presents trump pet insurance
Pet Insurance News
20 December 2005 Novelty presents trump pet insurance
Despite an increasing number of pet owners regarding their animals as 'one of the family', statistics show that they would rather spend their money on toys than pet insurance. Dogs in particular are set to benefit from a number of presents, including novelty Santa and reindeer outfits.
Research carried out by ICM on behalf of esure found that on average, UK pet owners will spend nearly £10 on their dogs, while cats will receive presents worth roughly half of that amount. Just six per cent of owners are planning on buying cat and dog insurance.
"Many people see their dogs and cats as members of the family rather than just pets and will be letting them join in with the family festivities this Christmas," said Jacky Brown, head of Pet Insurance at esure.
"Instead of a squeaky snowman bone or novelty jingle bell collar that will be used a few times and put away to gather dust for the rest of the year, a more worthwhile stocking filler for a beloved pooch or moggie this Christmas would be pet insurance," she added.

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